Why We Started Superscale

We live in an unprecedented era of creation. Tools like Lovable have shattered the barriers to building software, enabling solo entrepreneurs and lean teams to ship products, faster than ever before. But here's the brutal irony: In a world where everyone can build software, the new problem is being seen.

While the barriers to creation have collapsed, the barriers to customer acquisition have only grown higher. We started Superscale because we kept seeing the same story: talented teams building incredible products, only to struggle with the time, budget, and expertise needed to market what they have built. The technical founder who can architect complex systems but freezes when asked about Tiktok. The bootstrapped startup that has product-market fit but can't afford a $10,000/month marketing agency.

What if you could launch your marketing in minutes?

Imagine this: You paste your product URL. Within seconds, an AI understands your brand, analyzes your market, and creates multiple high-converting ad variations ready to launch. No creative briefs. No weeks of back-and-forth. No guessing what will work.

Unlike other tools that allow you to generate single outputs or clone ads, Superscale gives you a conversational chat interface where you can create, refine, and iterate everything. Think of it as having your AI CMO (Chief Marketing Officer) sitting next to you, ready to create and perfect your marketing.

When Lovable launched, it made building products accessible to people who never thought they could create software. "Superscale is doing for marketing what Lovable does for software engineering and Shopify did for commerce,” said Fredrik Cassel, general partner at Creandum. “The timing is right, the pain is real, and this team has the experience and urgency to build a category-defining platform from Europe."

The response has been overwhelming. More than 1,000 companies joined our waitlist from a single social media post. Marketing teams at leading startups and recognized brands have begun using our platform to create ads that would have taken weeks to develop with traditional agencies.

Today, we're excited to announce that Superscale has raised $5M in a pre-seed round led by Creandum with participation from Interface and s16vc to give any founder and lean team an AI CMO.

Built by Builders, For Builders

Our founding team previously built Sonic, a product and tech studio for startups and scale-ups, working together for over a decade across Europe's startup ecosystem. We've seen this pain firsthand - the frustration of knowing your product solves a real problem, but struggling to get it in front of the right people. Our experience enabled us to move from concept to waitlist launch in under three months.

The Future of Marketing is Autonomous

This is just the beginning. With our new funding, we're focused on our long-term vision of fully autonomous marketing, where AI agents handle everything from strategy to optimization, giving entrepreneurs back time to focus on what they do best: building great products.

We envision a world where launching marketing is as seamless as shipping a product or launching an online shop. Where every entrepreneur, regardless of budget or experience, has access to marketing capabilities that rival the biggest companies.

Ready to Scale?

We're not just building a product; we're enabling a new generation of entrepreneurs to compete on a level playing field. When marketing barriers disappear, the best products win – not just the ones with the biggest marketing budgets.

Building great products is no longer the bottleneck. Being seen is. If you're building something worth sharing, Superscale gives you the power to scale.

Sign up for Superscale and join the first wave of entrepreneurs who are already launching ads in minutes, not months.

Superscale Team